Blue Guru Clothes. Blue Guru, part of the Purple Pin Establishment which is the same company that offer the exciting Etienne Ozeki Collection, have an extremely cool and original range of designer clothes and Street wear. They're recognised for their exclusive denim wear. The Blue Guru Clothes Collection includes: Jeans, Jackets, Shirts, T-Shirts, Sweatshirts, Hand Embroidered Jeans and Polo Shirts.